Introducing games adds yet another context for user engagement and elevates the fun quotient of MyPage. Users now have a reason to spend more time on their MyPage -- be it a five-minute break or enhancing their skills.
Most of these games publish some feed to users' MyPage making them socially engaging as well.
Rediff.com has adopted a platform strategy with the requisite APIs (application programming interface) to enable game developers world-wide to easily integrate their games with the platform.
Says Sawyer Bateman, managing director of Revlry "We are thrilled to have the opportunity to bring fun and engaging online games to the Rediff community. It's been a pleasure to work with Rediff's App Platform and we're looking forward to building a first-class gaming experience around it!"